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Behavioral Tracking Software

Software brands that include Behavioral Tracking as a key feature.

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Mouseflow
Session replay and heatmaps for CRO.
Mouseflow is a session replay and heatmap tool built for conversion optimization. Strong free plan, but session limits bite fast.
💰 Best Value
HJ
Hotjar
See how users experience your website.
Hotjar is the go-to behavior analytics tool for product and UX teams. Heatmaps, session recordings, and surveys in one platform.
🔥 Most Popular
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Ortto
Marketing Automation & Analytics
7.7/10
Ortto (formerly Autopilot) is the marketing automation and analytics platform that connects customer data, journey automation, and analytics in a…
Best Unified Marketing Platform
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Marketo
Enterprise Marketing Automation by Adobe
7.6/10
Marketo Engage is Adobe's enterprise marketing automation platform. The standard for large B2B marketing teams running complex multi-touch campaigns, ABM,…
Enterprise MA Standard
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Userlist
SaaS Email Automation
7.5/10
Userlist is the email automation platform built specifically for SaaS companies. Sends lifecycle emails based on what users do in…
Best SaaS Lifecycle Email
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SharpSpring
Marketing Automation for Agencies
7.4/10
SharpSpring is the marketing automation platform built for agencies that want to white-label and resell CRM, email, and behavioral automation…
Best Agency Resell MA Platform
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Emarsys (SAP)
Omnichannel Customer Engagement Platform
7.5/10
Emarsys is the AI-driven omnichannel marketing platform for retail and e-commerce enterprises - now part of SAP. Personalization at scale,…
Enterprise Retail Marketing Standard